Bridging Strategy and Storytelling Across Industries
I help real estate developers, builders, and boutique brands bring their vision to life—combining clear strategy, creative direction, and a calm, collaborative process that makes marketing feel manageable and meaningful.
Meet Tania Veitch, Fractional CMO & Creative Lead
Your Strategic Marketing Partner
I’m Tania Veitch—a Fractional CMO and creative project lead with 20+ years of experience in branding, digital strategy, and web development. I work with real estate developers, construction firms, and boutique brands to bring structure and creative direction to their marketing. My approach blends big-picture thinking with calm, collaborative execution—so your team can move forward with clarity, cohesion, and confidence.
Professional Background & Experience
My roots are in creative execution—from designing and managing websites to producing brand photography for lifestyle and industry clients. Over the years, I’ve led marketing projects in tourism, education, and professional services—building campaigns, shaping content, and guiding teams. Today, I work as a Fractional CMO and marketing lead, offering strategic support and creative direction for real estate, construction, and boutique brands.
Web Development
Over 20 years of experience designing websites, shaping digital strategies, and working alongside trusted developers to deliver tools that support real business goals and a seamless user experience.
Creative Direction & Branding
Produced brand photography, WordPress websites, and graphic assets—while also managing designers and ensuring visuals aligned with strategy.
Strategic Marketing Leadership
Stepping into strategic marketing leadership as a Fractional CMO—bringing together timelines, teams, and execution planning for real estate and boutique brands.
What I Do Differently
I bring strategic leadership that bridges the gap between planning and execution. My approach is hands-on, coordinated, and rooted in deep creative and technical experience. Every phase of your project is managed with intention—from initial brand direction to media rollout—so nothing gets lost in translation.
Strategy Aligned With Execution
I don’t just build marketing plans—I oversee the rollout to ensure every asset, timeline, and vendor is aligned, coordinated, and focused on achieving your goals.
Creative & Technical Expertise Combined
With deep roots in branding and web development, I guide execution with a clear understanding of what’s needed—both visually and technically.
One Lead Managing One Trusted Team
I manage vetted experts across content, digital, and media—so you don’t juggle vendors or risk misaligned execution across platforms.
Strategic Marketing Support for Real Estate Professionals
I provide flexible, high-level marketing support tailored to the real estate development cycle—without the overhead of building an in-house team. Whether leading pre-sales campaigns, managing vendors, or aligning your digital presence, I ensure your marketing stays on time, on message, and on budget.
Lead Aligned Strategy
From launch timelines to audience messaging, I align marketing efforts with your project goals and sales targets.
One Trusted Point of Contact
I coordinate developers, designers, and ad teams—ensuring every vendor stays aligned and accountable.
Flexible, Fractional Support
CMO-level leadership when you need it, with the freedom to scale up or down as your project evolves.
Meet Tania Veitch, Fractional CMO & Creative Lead
A Personal Note
I’ve always been someone who bridges strategy with creativity. With a background in branding, web development, and visual storytelling, I’ve worked closely with business owners, developers, and creatives alike—solving problems, building trust, and helping projects take shape from the ground up. I believe great marketing comes from listening well, leading with clarity, and understanding the real people behind every business.
Work With Me!
Need expert marketing leadership for your next project? Let’s talk about how we can bring your vision to life—on time, on brand, and with impact.